Take a look at what CDC programs are doing to reach their target audiences. Explore these links to current campaigns, health communication and social marketing materials, and interventions. Knowing what has worked may help you develop your health promotion materials and campaigns.
These design guides are intended to help you create fact sheets in accordance with the Index. You will find two different design guides. The Fact Sheet Design Guide is to be used by staff when developing or revising a traditional fact sheet with the primary purpose of providing actionable information about a health topic. The Data Sheet Design Guide is to be used by staff when developing or revising a fact sheet with the primary purpose of conveying current data on a topic.
The CDC Clear Communication Index (Index) is a research-based tool to help you develop and assess public communication materials.
The Index has 4 introductory questions and 20 scored items drawn from scientific literature in communication and related disciplines.
The items represent the most important characteristics that enhance and aid people’s understanding of information.
Everyday Words for Public Health Communication offers expert recommendations from CDC's Health Literacy Council and other agency communicators on how to reduce jargon and improve reader understanding. You can search for public health jargon or plain language words and find alternatives and example sentences.
Emphasizes the importance of addressing all people inclusively and respectfully. These principles are intended to help public health professionals, particularly health communicators, within and outside of CDC ensure their communication products and strategies adapt to the specific cultural, linguistic, environmental, and historical situation of each population or audience of focus.
Textbook: Health Communication: Strategies and Skills